terça-feira, 23 de julho de 2013

LANÇAMENTO TEORIA J


LANÇAMENTO TEORIA J EM MUQUI – ES
No dia 20/07/13, lancei meu livro TEORIA J – uma abordagem ousada sobre empreendedorismo em Muqui, minha terra natal. Foi durante o Encontro de Ex-alunos do Colégio Estadual de Muqui e aconteceu no Centro de Convenções do Parque de Exposição, uma estrutura maravilhosa. Vale a pena conhecer!

Foram momentos agradáveis e de surpreendentes reencontros de amigas e amigos de infância e adolescência, além de professoras e professores.
  








TEORIA J, SUCESSO EM VENDAS
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Theory J. - A daring approach about entrepreneurship.
Theory J is a book directed to independent entrepreneurs (developers of their own business), internal entrepreneurs (those who undertake for the boss), executives, students, administration teachers and business incubators. This book will lead to reflections in classrooms and companies as it describes real cases and makes use of metaphors and parables to better understand the   concepts of the entrepreneurship’s environment.

In the first chapter, the reader will learn the seven capital errors in the initial phase of the business and the aspects which seriously affect the growth of micro and small enterprises. Throughout the reading, the reader may be conducted to reflections, enhancing the professional style and personal growth, through 176 suggestions. The key point of the work is in the chapter J Theory, in which makes reflections on the company and career. Moreover, the work is bolstered on established authors of the administration, but with surprising reflections, examples, and an innovative proposal that will make the reader feel a passenger on this special journey..

 Thank you for your attention! 

Profº Jaci Alvarenga







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